
General Motors Cadillac Live Showroom
For General Motors
When General Motors / Cadillac revolutionized the car shopping experience through a virtual showroom, they turned to Makers to support them with a knowledgeable and experienced team of producers and IT specialists to run the Cadillac Live Showroom. Set up like a typical car dealership, consumers had the ability to call in through a one-way video line and speak to a brand ambassador that would guide them through the vehicle’s features.
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