Historically Black Colleges + Universities

For Pepsi

To produce authentic content celebrating the culture of HBCU (Historical Black Colleges and Universities), it was vital to have black representation on camera as well as behind the scenes. We curated 20+ directors and awarded to well known music video director, Alan Ferguson. This cross-college 50+ crew production was a testament to Makers’ ability to deploy local production teams simultaneously, creating efficiencies and speed to market.

Collaborators:

Pepsi Studios
HBCU
Alan Ferguson
Hog Farm
Beacon Street Studios
Nimiopere
Studio Feather

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